How to design a professional logo for an advice or consultancy service?

In the business of advice and consulting it's all about professionalism, expertise and trust. Working in this business, you want a logo that is serious, modest, firm but also friendly and maybe a little bold. Consultancy is not only about giving good advice, it's also about looking forward and thinking outside the box. You probably have a lot of competition, so your logo should stand out visually.

You can accomplish this with fonts that are bold and capitalized. Add some letter spacing. Colors that have a professional look and feel are black, grey, (dark) blue and (dark) green. But also friendly and sparkling colors like yellow and orange.

A logo with just the name of the company looks really professional. Keep the logo as simple as possible. That means two colors tops. You can optionally add a line to let your practice look more seriously.

Popular symbols: advisor, consultant, book

If you want to design a logo for an advice or consultancy service, it's important to stand out. The best logos often contain the following symbols: advisor, consultant and book.

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1Type your company name

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